Hey everybody, Scott here, and uh, I want to tell you about something that's been bugging me for years in this business, right? Once I finally figured it out, it changed how I look at every single offer I promote. Here's the pattern, and once you see it, you can't unsee it. Two people promoting the exact same product. Same link. Same landing page. Same commission, everything identical, right? And one of them is making sales all day long, and the other one can't buy a click, I mean, literally can't buy one. And I used to think, man, that guy's just got a bigger list, or more traffic, or some secret source I don't know about. But that's not it. Most of the time, that's not it at all. The real difference is way simpler than that, and honestly it kind of surprised me when I figured it out. The affiliates who win, they're not really selling the product, you know. They're not even trying to. What they're doing is becoming the missing piece be...